The Santos Futebol Clube, Umbro, and NR Sports have joined forces in a historic global collaboration. The partnership will be showcased in the match this Saturday, against Atlético/MG, at Vila Belmiro.

What happened?

The players' jerseys will feature the legendary commemoration of the greatest of all time in place of the Umbro logo.

Why is this important for Santos Futebol Clube?

The proposal is to combine heritage, innovation, and authenticity in initiatives that dialogue with different generations of fans and consumers.

What comes next?

The action reinforces the role of Santos Futebol Clube as a global platform for narratives that transcend the field, with its historical connection to Pelé.

The Pelé Brand is now a structured asset, with clear definitions of applicability, international presence, and established codes for robust partnerships.